SIGMA & LIBRATONE LAUNCH WORLD’S FIRST 360° VIDEO SHOT ENTIRELY BY FANS
Drum & Bass act Sigma have teamed up with Danish speaker brand Libratone to create the World’s first 360° Fan-shot music video. 360° video Cameras and 360° Libratone ZIPP Speakers were sent to Sigma fans all over the world to film themselves reacting to hearing their new track ‘Nightingale’ for the first time. From skinny-dipping in a frozen lake in Sweden to covering a house in tinfoil, the creative and off the wall ideas came in thick and fast.
Simple Guide on How To Watch and Interact W/ YouTube 360 Degree Video
From computer
YouTube supports playback of 360 videos from the latest version of Chrome, Firefox, Internet Explorer, and Opera browsers. Safari is not supported.
From mobile and tablets
To watch and interact with YouTube 360 videos, be sure to you have updated your device with the latest version of the app. For viewing YouTube videos, you will want to copy the video title name. Then open the YouTube app, and paste into the search box.
For an immersive experience, you can watch 360 degree videos with Cardboard via the YouTube app. Once the 360 video is launched, simply click the Cardboard icon on the lower right corner and insert phone into the Cardboard.
The end result was a true 360° interactive music video starring fans shot from the point of view of the ZIPP speaker. The track itself was inspired by the Hans Christian Andersen fairy tale of the same name and is due to be released in early March.
Joe from Simga said: “After a banging 2015 we really hope our fans will be excited to hear this new track. It’s a bit of a departure from our usual style but still has loads of bass. Our next big challenge is to bring drum and bass to music lovers across the world. Our style is relaxed and upbeat and we can’t wait for our fans to hear Nightingale.”
